Creativity Software

Richard Lee – CEO

Richard brings experience of business management, product development and sales in large blue chip organisations and private companies - across a number of geographies. He formerly managed the Middle East and Asia Pacific region for the Institute for International Research, providing information and & communications services to the telecommunications industry.

Before that, he was the Australian based Director of global publisher Reed Elsevier. Previously, he had been Business Development Director in the UK - responsible for new product launch and strategic planning.

After leaving university, he had joined IBM UK - and became their youngest marketing manager, working across technology sectors with insurance and airlines businesses in London and Sydney.

Richard holds an MBA from the London Business School.

Andy Philpott – CTO

Andy has 22 years of IT system development and management experience following an honours degree in Computer and Control Systems at Coventry Lanchester University.

His experience of software development and project management has been built up in the engineering, financial, academic and retail areas. He has 'mission critical' management/ team leader experience with Westinghouse, GEC and MTR (Hong Kong) in railway signalling. In the retail sector, Marks and Spencer and Barclays Bank. Academia - De-Montfort University.

In 1998 he left his position as 'Manager Front Office Systems' of Daiwa Europe Ltd, in the financial sector, to set up a private IT consultancy firm 'Big Systems Ltd' who then eventually merged with Creativity in 2001.

Andy became the CTO, who with his team, apply traditional railway signalling location tracking techniques to the modern day handset GPS/GPRS service and systems, we provide.

Andy holds a B. Eng from Coventry University

Saul Olivares – Market Development Director

Saul brings 15 years of experience in the telecommunications industry. He has held various sales and marketing positions at managerial level in Europe, Middle East and Latin America.

He has worked for a telecom operator and a telecom equipment manufacturer, bringing a broad perspective to our business and to that of our customers. in his last role he led the sales and marketing operations for a Dubai-based value added distributor operating in the Middle East and North Africa region.

Before that, he spent 5 years in Belgium working for Intel, where he was EMEA Marketing Manager and Channel Marketing Manager for Intel's telecoms products division.

He holds an Electronic and Telecommunications Engineering degree and a MBA specialised in Knowledge Management and Market Intelligence from the United Business Institute in Belgium. He has also lectured International Marketing courses at MBA level in Belgium and in Vietnam.

Denis Maurin – Technical Director

Denis has more than 10 years experience in software development and project management working for large corporations across various sectors in different countries.

He has worked for Renault, EADS and Bouygues Telecom in France before joining Neopost and spending more than 4 years in the United States, where he was responsible for major programmes. Denis also worked for Harvey Nash Ltd. in London where he acquired experience in offshoring and conducted projects for large accounts in the UK. Denis joined Creativity Software as Projects Director where he applies his knowledge and experience of systems development, project and programme management to the deployment of Location Based Services.

Denis holds a degree in Computer Science, Telecom, Automatics and Project Management from Ecole des Mines de Paris, a degree from Ecole Catholique d’Arts et Metiers (Lyon, France) and a MBA from University of Connecticut (Stamford, USA)