Creativity Software

FamilyWise - A ready to deploy family finder application

Mobile operators are seeing a growing demand for “family finders", location based services that enable their end users to find their loved ones.

FamilyWise is a ready-to deploy Family Finder application that lets mobile subscribers locate their friends or family members at the touch of a button.

Using real-time tracking it lets them see the location of their child’s mobile phone without making a call or sending a text message. FamilyWise gives parents piece of mind.

FamilyWise meets the needs of subscribers and allows MNOs to go to market quickly with a compelling Family Finder service.

View Find Your Child

FamilyWise – the easy way for MNOs to address this growing market

Creativity Software created FamilyWise to provide a ready-to-run family finder solution so that MNOs could address this expanding market quickly and with minimal investment.

FamilyWise offers a range of deployment options, that make it ideal for both individual and corporate users. FamilyWise can be provided as a purely SMS-based service with no web element, ideal for mass consumer market use. We can also offer it as a text-plus-web-based interface, making it more attractive for corporate use.

Both options are available as a white label (non-branded) application or as a hosted/managed service.

• Ideal for mass market or corporate users
• Flexible deployment options: white label or hosted/ manage service
• SMS only or SMS plus web based versions
• Integrates with Google Maps, Microsoft Map Point
• Pay as you go model

FamilyWise - How it works

The location request is made online or via SMS. The person’s location is shown on a map if the service is accessed via a website, or by a text (SMS) message – for example, “John was in the vicinity of Kingsgate Road and A307, Surrey at 09:15 on dd/mm/yy”. Alternatively, the location is shown on a map sent to the phone via WAP push.

FamilyWise tracks the mobile phones of the people it locates using the infrastructure of the mobile operator (Cell-ID or cell triangulation). We can also configure the platform to track the location of GPS-enabled phones or other specialised GPS devices.

Creativity Software was instrumental in the definition of the Code of Practice for LBS in the UK and we appreciate the legal and ethical issues involved in this technology.

That's why FamilyWise was designed to exceed the most stringent levels of personal security and data privacy protection.

FamilyWise. Where we work with you to help your customers find their loved ones.

Features

• SMS-based search (FIND ‘number’ sent to short code)
• Auto-locate
• SMS response (location sent as text: ‘Jonathan was in the vicinity of…’)
• History logs exporting
• Web-based search
• Admin & Customer Service facilities
• Web-based response (showing location on a map)
• Integration with Google Maps and Microsoft MapPoint
• End customer billing (pay-as-you-go model)
• Ability to send SMS from web interface
• Credit auto top-up
• Opt-in mechanism (permission required by locatees)
• WAP-based search and location sent as WAP push*
• Reminders (e.g. ‘James can locate you. To stop the service…’)
• Location sent as MMS*

*These and other features can be implemented upon request.

To find our more information about our FamilyWise solution please download the product sheet.